Monthly Archives: January 2006

Organic products, when buying organic pays (and doesn’t)

Posted on January 10, 2006 by Ivan Storck

ConsumerReports.org – Organic products, when buying organic pays (and doesn’t): Good to see Consumer Reports weighing in on the organic standards debate. Actually, they’ve been quite good about promoting sustainability, one of their previous sites is about Eco Labels. The … Continue reading →

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Green Business Map (beta)

Posted on January 4, 2006 by Ivan Storck

I used an online service called Ning to make a map of green businesses. You can submit your green business or search for others near you using an easy google-maps interface. My green web hosting customers already know about this … Continue reading →

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LOHAS talk notes at Green Business Conference

Posted on January 2, 2006 by Ivan Storck

Gwynne Rogers, Strategic Marketing Consultant, NMI. she has strategic analysis and planning for LOHAS companies. MBA from Duke. 5 years of experience in environmental marketing. Pitney bows and USEPA. Ben&Jerrys, Aveda, EnergyStar, NIH 1 in 4 consumers in the U.S. … Continue reading →

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Paul Ray at Green Business Conference

Posted on January 2, 2006 by Ivan Storck

Upcoming book: The Authenticity Factor Authenticity – original meaning was being the author of your personal experience. 20th century philosophers talked about it. What brought it to the mainstream was the civil rights movement. 70% of consumers see big business … Continue reading →

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