E-Billing: the Most Overlooked Green Practice?
Posted by Ivan Storck | Filed under Uncategorized
I use FreshBooks for billing via email. It makes great looking estimates and invoices. And, it allows online payment via Visa, Mastercard, Amex, PayPal, and Electronic Checks.
Billing clients and consumers electronically saves time, money, and the environment. So why are you still sending paper bills?
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Tags: accounting, billing, business, ebilling, freshbooks
Strategies for Good Trades, Partners, and Billable Work
Posted by Ivan Storck | Filed under Uncategorized
I am a consultant and I usually bill my services hourly. Some clients seem to be confused about what type of work is billable, and what the line between “partnership” and billable work is. Also, I’ve been getting a lot of requests for trades (bartering) lately, so I’d like to clarify what makes a good [...]
Tags: business, consulting, partners, trades
Brandweek: The Wearin’ o’ the Green
Posted by Ivan Storck | Filed under Sustainability
Another quote, this time in a BrandWeek article on Green marketing of organics and clothing:
As Ivan Storck, owner of SustainableMarketing.com, put it, there is a triple bottom line: people, planet, and profit, and the people part of the equation must come first. “Sustainability means more than being eco-friendly,” he said. “Sustainability also means you’re in [...]
Tags: business, Sustainability
EcoTuesday is coming up!
Posted by Ivan Storck | Filed under Sustainability
I’m excited about finally being in town for this event! My friend Oren Jaffe is the co-host of EcoTuesday, which is a forum to network, collaborate, and engage with environmental and socially responsible business leaders. Each month they create an interactive dialogue and feature a visionary speaker from the sustainable business world. This month, Jeff [...]
Tags: business, Sustainability
Good Magazine Article on Greenwashing
Posted by Ivan Storck | Filed under Sustainability
I’m quoted in the April issue of Good magazine! The article is about separating fact from fiction in green advertising.
Ivan Storck heartily approves. The founder of Sustainable Marketing thinks ads are a waste of paper. “This is the second round of green marketing,” Storck says, citing the focus in the early 1990s on recycling and [...]
Tags: business, marketing, Sustainability
Green Office, Green Coworking
Posted by Ivan Storck | Filed under Sustainability
Chris Messina has really lit a fire under my butt to get our shared “coworking” office CitizenSpace operating and certified as green. While Sustainable Marketing is already approved as a green business via the Co-Op America Green Business Network, it’s only recently that we’ve had a real office outside of my home. Now we can [...]
Tags: business, Sustainability
